PR With Roots

Clover is a Mississippi-born PR agency for people doing work worth talking about. We dig up your story, give it some sun, and make sure the right people notice when it blooms.


WHO WE ARE

Clover doesn't wait for an invitation. It turns up in parking lot cracks, in the ditches along back roads, in the lawns of people who paid good money to keep it out, and it blooms anyway, white or red or purple and entirely unbothered. Then it quietly leaves the ground better than it found it, so everything planted after comes up stronger. We admire that in a plant. So much that we named a PR agency after it.

We're Mississippians by birth, thus storytellers by default, and publicists by the kind of circuitous route that makes sense only in retrospect. Clients and industries change. The job doesn't: find what's true and interesting, and say it so people listen. We're a small, senior team, which means the people you meet in the pitch are the people doing the work.

As for the four-leaf thing: lovely, rare, overrated. We'd rather be the patch that keeps spreading.

✳︎

Good PR doesn't just win you one headline. It makes the ground richer for the next one.

✳︎ Good PR doesn't just win you one headline. It makes the ground richer for the next one.

Our Approach

Every engagement starts the same way, with us asking more questions than is strictly polite. We dig through your notes, your numbers, and the thing you mentioned offhand at minute forty-seven of the kickoff call, the one that turns out to be the whole story.

Seed. We find your story and build the message around it.
Sow. We get it out into the world: press, social, stages, and everywhere in between.
Cultivate. We keep you posted, tell you what's working, and adjust.
Root. We turn every win into the start of the next one.

Our Services

Public Relations
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Strategy first. We figure out what you should be known for, then build the announcements, campaigns, and thought leadership that get you known for it.

Media Relations
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Reporters are busy, skeptical, and buried in pitches that open with "I hope this finds you well." We send fewer, better ones, and prep you so the interview feels like a conversation.